COMSCORE, Inc. (SCOR) Sees Significant Growth in Short Interest

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COMSCORE, Inc. (OTCMKTS:SCOR) saw a large increase in short interest in the month of September. As of September 28th, there was short interest totalling 1,279,796 shares, an increase of 114.2% from the September 14th total of 597,504 shares. Based on an average daily volume of 589,466 shares, the days-to-cover ratio is presently 2.2 days. Currently, 3.0% of the company’s shares are sold short.

A number of institutional investors have recently made changes to their positions in the business. Bank of Montreal Can grew its holdings in COMSCORE by 6.1% in the 3rd quarter. Bank of Montreal Can now owns 204,253 shares of the business services provider’s stock worth $3,724,000 after acquiring an additional 11,760 shares during the last quarter. Northern Trust Corp bought a new stake in COMSCORE in the 2nd quarter worth $2,991,000. FMR LLC bought a new stake in COMSCORE in the 2nd quarter worth $94,555,000. Millennium Management LLC bought a new stake in COMSCORE in the 2nd quarter worth $1,219,000. Finally, Marshall Wace LLP bought a new stake in COMSCORE in the 2nd quarter worth $240,000. 25.55% of the stock is currently owned by institutional investors and hedge funds.

Separately, Aegis began coverage on shares of COMSCORE in a research report on Thursday. They issued a “buy” rating and a $29.00 target price on the stock. Two investment analysts have rated the stock with a hold rating and two have given a buy rating to the company. COMSCORE presently has a consensus rating of “Buy” and a consensus price target of $30.50.

Shares of COMSCORE stock opened at $17.25 on Friday. COMSCORE has a 12-month low of $16.85 and a 12-month high of $31.00. The company has a debt-to-equity ratio of 0.23, a current ratio of 0.85 and a quick ratio of 0.85.

COMSCORE (OTCMKTS:SCOR) last announced its quarterly earnings results on Thursday, August 9th. The business services provider reported ($0.32) earnings per share (EPS) for the quarter, missing analysts’ consensus estimates of ($0.22) by ($0.10). The firm had revenue of $101.39 million during the quarter, compared to the consensus estimate of $102.15 million. COMSCORE had a negative return on equity of 42.21% and a negative net margin of 71.48%. Equities analysts anticipate that COMSCORE will post -1.94 earnings per share for the current fiscal year.

COMSCORE Company Profile

comScore, Inc operates as an information and analytics company that measures audiences, consumer behavior, and advertising across media platforms worldwide. The company offers digital audience products and services, including Media Metrix and Mobile Metrix, Video Metrix, Plan Metrix, and comScore marketing solutions, which provide person-centric insights across various devices and can capture various types of content.

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