Media stories about Digimarc (NASDAQ:DMRC) have trended somewhat positive recently, according to Accern Sentiment. The research firm ranks the sentiment of press coverage by reviewing more than 20 million news and blog sources in real time. Accern ranks coverage of publicly-traded companies on a scale of negative one to positive one, with scores closest to one being the most favorable. Digimarc earned a media sentiment score of 0.13 on Accern’s scale. Accern also gave headlines about the information technology services provider an impact score of 45.4540872070301 out of 100, meaning that recent press coverage is somewhat unlikely to have an effect on the stock’s share price in the near future.
A number of analysts have recently commented on the company. Zacks Investment Research raised Digimarc from a “sell” rating to a “hold” rating in a research note on Monday, October 16th. B. Riley reaffirmed a “buy” rating and issued a $44.00 price target on shares of Digimarc in a research note on Tuesday, November 14th. Cowen set a $50.00 price target on Digimarc and gave the company a “buy” rating in a research note on Tuesday, October 24th. Finally, BidaskClub cut Digimarc from a “hold” rating to a “sell” rating in a research note on Wednesday. One investment analyst has rated the stock with a sell rating, three have issued a hold rating and three have issued a buy rating to the stock. Digimarc presently has a consensus rating of “Hold” and a consensus target price of $45.33.
Digimarc (DMRC) opened at $35.55 on Friday. Digimarc has a 12-month low of $24.20 and a 12-month high of $41.75.
In related news, CEO Bruce L. Davis sold 5,000 shares of the business’s stock in a transaction that occurred on Friday, December 1st. The stock was sold at an average price of $36.29, for a total value of $181,450.00. Following the completion of the transaction, the chief executive officer now directly owns 104,006 shares in the company, valued at approximately $3,774,377.74. The sale was disclosed in a legal filing with the Securities & Exchange Commission, which is available through the SEC website. Also, EVP Joel Meyer sold 7,000 shares of the business’s stock in a transaction that occurred on Tuesday, October 31st. The shares were sold at an average price of $35.03, for a total value of $245,210.00. Following the completion of the transaction, the executive vice president now owns 63,551 shares of the company’s stock, valued at $2,226,191.53. The disclosure for this sale can be found here. Insiders sold a total of 22,000 shares of company stock valued at $778,160 over the last quarter. 7.50% of the stock is owned by insiders.
Digimarc Corporation (Digimarc) enables governments and enterprises to give digital identities to media and objects that computers can sense and recognize. The Company’s Digimarc Discover, Digimarc Barcode and Intuitive Computing Platform are designed to optimize the identification of consumer brand impressions, facilitating mobile-centric shopping.
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